At Social Edge when we kick off a new implementation project, the first question we often ask our clients is "What are the use cases?" For some, this is a great starting point. For others, this can be as clear as mud. So, we've asked two members of our team to describe use cases, and explain why they are so important to a successful community launch.
JiveWorld14 is just around the corner, and Social Edge is busy planning which sessions to attend, what we want to learn about and who we want to meet. With the Jive-x external community platform release this year, there's even more to learn. As Social Edge president Andrew Kratz Kratz mentioned in a recent blog post, Three Trends to Watch at JiveWorld14, a topic we look forward to hearing more about at JW14 is Jive-x. This year Social Edge has worked with a number of clients that successfully leveraged the features of the Jive-x platform to connect in meaningful ways with their clients, partners and customers.
Unlike your typical Jive collaboration scenarios, best practices for knowledge management dictate a tighter, observed process. This usually involves content templates, guidelines and an editorial process. Here are a few examples of how we handled this in internal and external communities.
At Social Edge we know that thoughtful and well-executed use cases are the foundation of a successful community, so important that we’ve blogged about it here. A simple search of “use case” in JiveWorks also yields dozens of informative results. While information on use cases and their importance is plentiful, here is what you really need to know.
Some business leaders have expressed the concern that social interactions in an employee community will result in a loss of productivity. In this blog post, Andrew Kratz shares a story on how an interaction he had in such a social group ended up benefitting his organization and led to improved company outcomes.
What are the most common scenarios or use cases for an external-facing community? At Social Edge, we often work with external communities that are focused on customer support. While the nuances may vary from community to community, here’s what popular communities focus on.